Workshop by Fabio Sergio and Thomas Sutton
title: Putting the ‘me’ in mHealth
June 20th @ 15:30

Although today many mHealth solutions are targeted at helping patients manage their diseases most of them still don’t keep into consideration people’s real needs, and do not really leverage their innermost motivations.

How to move the focus from curing to caring, from managing chronic diseases to preventing them?

How to turn mHealth solutions into meaningful, life-changing experiences by leveraging game mechanics, behavior-change theories and people’s social networks?